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Mission and vision

Mission
The mission of PIK is to create, produce and deliver high quality fresh meat and processed red meat products that will satisfy the needs of consumers. In doing so, we will have acquired consumer confidence, invested in employees cared for their satisfaction, as well as the satisfaction of the community and owners.

Vision
With a rich tradition and the most modern technology, innovative solutions, an approach that sees people as our greatest strength, and most of all product quality, we have become a market leader in the region and a significant entity in the EU market, which further strengthens our leading position in Croatia.